About Charlotte Agenda

The Agenda exists to make Charlotte smarter and better connected. We do this by producing useful programming in a conversational tone.

Unlike most local media, we are owner-operated. We have no corporate overloads. It’s just us. In 2015, our founding team seeded the company with $50,000. We felt like tomorrow’s media companies were being born, and we wanted to build the future without the baggage of maintaining legacy models. We got lucky. It worked. Being owner-operated allows us to focus on developing deep, lasting relationships with both readers and advertisers instead of quarter-to-quarter results.

Agenda Core Products

We’re the news source for young, intelligent tastemakers who care as much about the local brands they support as the local news that they consume.

  • Agenda Daily Newsletter (36k subscribers, 40%+ open rate)– Useful information delivered quickly, consistently and with voice. Sign up.
  • CharlotteAgenda.com (400k UVs/mo, 1.2M pageviews/mo) – Guide-like resource for the city to make better decisions, fast. Including a job board, event board and home listings.
  • Agenda Instagram (109k followers) – Popular handle that serves as the pulse of the city. Follow.
  • Annual Newcomer’s Guide (100k blended circulation) – The definitive guide to the city. View.

Our Audience

The Agenda serves busy young professional who is looking to get informed and make local decisions, fast.

  • Young: 75% of our audience is 18-44.
  • Social: 87% of our audience is on Facebook, 74% is on Instagram, 44% is on Twitter and 36% is on Snapchat.
  • Smart: 94%+ are college graduates and a shocking 35% have graduate degrees (doesn’t count those that are pursuing degrees).
  • Explorers. 61% eat out 7 or more times a month.
  • Professionals. 45% have a household income of between $75,000 and $100,000. 20% have a household income of over $200,000.

Agenda Guiding Principles

Mission: The Agenda exists to make Charlotte smarter and better connected.

  • Tell the truth.
  • Make it simple.
  • Do what you know.
  • Play offense.
  • Deal with reality as it is, not how you want it to be.

Team

Ted Williams – Founder & Publisher, Partner
ted(at)charlotteagenda.com
LinkedIn, Twitter, Instagram

Cristina Wilson – Chief Operating Officer, Partner
cristina(at)charlotteagenda.com
LinkedIn, Instagram

Lizzy Sirkin – Director of Accounts
lizzy(at)charlotteagenda.com
LinkedIn

Abby Clark – Operations Manager
abby(at)charlotteagenda.com
LinkedIn

Katie Levans – Co-Founder & Executive Editor, Partner
katie(at)charlotteagenda.com
LinkedIn, Twitter, Instagram

Andrew Dunn – Head of News, Partner
andrew(at)charlotteagenda.com
LinkedIn, Twitter

Kylie Moore – Associate Editor
kylie(at)charlotteagenda.com
LinkedIn

Jason Murtha – Chief Technology Officer
LinkedIn

Christain Billings – Lead Designer/UX
LinkedIn

Mary Gross – Senior Contributor
mary(at)charlotteagenda.com

Dion Beary – Senior Contributor
dion(at)charlotteagenda.com

Jason Thomas – Senior Contributor
jason(at)charlotteagenda.com

Allie Papajohn – Senior Contributor
allie(at)charlotteagenda.com

Kaiti St. George -Senior Contributor
kaiti(at)charlotteagenda.com

Clayton Sealey – Senior Contributor
clayton(at)charlotteagenda.com

Sarah Crosland – Senior Contributor
sarah(at)charlotteagenda.com

charlotte-agenda-team