Marketing Copywriter

CPI Security is one of the most successful residential and business security companies in the Southeast and employs over 600 people in multiple locations. Currently ranked in the top 15th in the nation, the Company’s continued growth is due, in part, to a corporate culture dedicated to superior customer service, cutting-edge technology and community involvement.

CPI Security fosters a positive work environment that encourages everyone to strive to be the best. If you are confident in your abilities and take pride in your achievements, step up and identify yourself. We are currently recruiting for a Marketing Copywriter/Content Creator.

• Develop content to promote home security and smart home products and services.
• Write for various lengths and mediums, including digital display, search engine ads, social media, blog posts, email campaigns, website pages, video scripts and print materials.
• Guide content creation with knowledge of the CPI products, competitors, on-page SEO optimization opportunities and appeal to the target audiences/markets we’re speaking to.
• Create promotional, sales-focused marketing messages.
• Write more technical messaging with product details in an easy-to-digest format.
• Maintain proper use of company brand identity and positioning guidelines to strengthen the CPI Security Brand through new content creation.
• Collaborate on new ideas for content strategy.
• Establish and grow relationships with corporate partners, industry bloggers, thought leaders, content outlets.

• Minimum 2 years of copywriting experience.
• Comfort working within tight deadlines and good organizational skills.
• Strong attention to detail.
• Desire to work collaboratively and willingness to take feedback.
• Experience writing for telecommunications, technology or security industries is a plus.
• Knowledge of HTML is a plus.
• Understanding of web design practices, search engine optimization and Hubspot platform are a plus.

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